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The Winner Effect: The Neuroscience of Success and Failure by Ian H. Robertson

• The Winner Effect: The Neuroscience of Success and Failure
• Ian H. Robertson
• Page: 320
• Format: pdf, ePub, mobi, fb2
• ISBN: 9781250001672
• Publisher: St. Martin's Press

Download The Winner Effect: The Neuroscience of Success and Failure

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Ian Robertson shows how success causes dramatic changes to your brain that make you smarter, more focused and more ruthless In the vein of Predictably Irrational, The Mind of the Market, and Drive, The Winner Effect reveals how power can be as physically addictive as any drug and able to make you worse, not better, at succeeding in the future. Ian Robertson unravels the biological and neurological roots of our success, including fascinating details such as: Just thinking about having more power makes you more likely to cheat and...

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My special guest, Professor Ian Robertson is a neuroscientist and author of The Winner Effect: The Neuroscience of Success and Failure that is now available in  
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I recently ran across an overview of this research in a book called “The Winner Effect: The Neuroscience of Success and Failure” by I.H. 
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The Winner Effect: The Neuroscience of Success and Failure. Ian H. Robertson. St. Martin's/Dunne, $25.99 (320p) ISBN 978-1-250-00167-2.
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In his new book, The Winner Effect: The Neuroscience of Success and Failure, Ian Robertson explains how the chemicals that flood our brains 
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The Winner Effect: The Neuroscience of Success and Failure Book Description. Robertson shows how success causes dramatic changes to brains that make
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Ian's latest book, The Winner Effect: The Neuroscience of Success and Failure draws on neuroscience and developmental psychol- ogy to answer some crucial,  
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psychologist, will give an opening talk entitled "The Winner Effect: The Neuroscience of Success and Failure", in the Ashdown Park Hotel.

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